Mad Magazine – Enhanced
The Mad Magazine subscriber file has been overlaid with a variety of demographic consumer data. The 73,785 active readers of this long-running humor publication are between the ages of 18 and 35. Two-thirds of the file has been generated via direct mail, and nearly all of the readers are paid subscribers.
Selections: One-, three-, six-month hotline, age range, age, age of child, credit card, ethnic, gender, homeowner, income, lifestyle, occupation, presence of children, religion, small office/home office, source, state/SCF/ZIP
Price: $90/M
Contact: Millard Group Inc., 603-924-9262
FHM (For Him Magazine)
FHM is a lifestyle, entertainment and fashion magazine that features adventures, tech toys and beautiful women. Two-thirds of the 770,606 readers are college educated. Their median age is 27, and they hold household incomes of more than $67,000.
Selections: Age, gender, income, recency, interest, state/SCF/ZIP
Price: $100/M
Contact: Worldata, 561-393-8200
Roaman’s Catalog Buyers
Within the last 12 months, more than 1 million women have made purchases from this catalog, which specializes in clothes sized 12W-44W. Individuals on the file have household income of $43,000, own their homes and average ages of 54. They spend around $70 per order.
Selections: One-, three-, six-month buyers, one-month catalog requestors, one-month Internet buyers, one-month change of address requestors, purchase amount, cash/credit card buyers, product, state/SCF/ZIP
Price: $110/M Contact: Direct Media Inc., 203-532-1000
United Kingdom Business Professionals
This file of international names features 240,000 every quarter, with more than 1.1 million available every 12 months. The list has been generated through a variety of compiled sources.
Selections: Position in company, employee size, turnover, income range, county, city, phone number, postal code
Price: $195/M
Contact: VentureDirectWorldwide, 212-655-5196
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