Agencies

How CPA Deals Can Wreck Your Brand

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Jane Kaiser is extremely wary of cost-per-action e-mail deals.

CPA arrangements

From theChief MarketerNetwork

Tech & AI

Amazon is selling its retail media ad technology to other merchants 

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Branding/Marketing

Three Ways to Connect Authentically With Underserved Communities

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Online Advertising

People Managing Google Ad Campaigns Are Getting Their Accounts Seized By Scammers

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