(Direct Newsline)—Google is laying off about 300 DoubleClick employees and is selling its Performics’ search-engine marketing business, it was announced Thursday.
Google acquired DoubleClick for $3.2 billion last month to bolster its online ad offerings. It has since divided Performics into a search-marketing services unit and an affiliate marketing unit.
http://directmag.com/disciplines/search-webmarketing/google-040408/
Network
