Google and Apple Gain, While RIM and Microsoft Lose in Smartphone OS Race
According to the latest figures from comScore, Google and Apple grew their share of the smartphone OS pie in June, while RIM, Microsoft and Symbian saw their slices shrink.
comScore’s latest report on the mobile landscape showed that 78.5 million people in the U.S. owned smartphones during the three months ending in June, up 8 percent from the preceding three-month period ending in March.
Google’s Android OS was the top smartphone platform for the three months ending in June, as it claimed 40.1 percent of the market. This reflected growth of 5.4 percentage points from its 34.7 percent share in March.
Apple’s iOS was No. 2 with 26.6 percent of the market, up 1.1 points from its 25.5 percent share in March.
RIM’s BlackBerry OS dropped a spot on the list and finished June with 23.4 percent of the U.S. market, down 3.7 percentage points from its 27.1 percent share in March.
Microsoft, meanwhile, got 5.8 percent of the market in June, down 1.7 points from its 7.5 percent share in March. Symbian finished June with 2.0 percent of the market, down 0.3 points from its 2.3 percent share in March.
For the three-month period ending in June, 234 million people in the U.S. ages 13 and older used mobile devices. Samsung was the top original equipment manufacturer with 25.3 percent of U.S. mobile subscribers, up 0.8 points from its 24.5 percent share in March.
LG followed with 21.3 percent, up 0.4 points from its 20.9 percent share in March.
Meanwhile, Motorola finished third with 14.5 percent of the market, down 1.3 percentage points from its 15.8 percent share in March.
Apple was fourth with 8.9 percent of the market, while RIM finished fifth with 7.9 percent.
According to comScore, 69.6 percent of U.S. mobile subscribers used text messaging on their mobile device, up 1.0 point from the 68.6 percent response observed in March.
Meanwhile, 40.l percent said they used a mobile browser, 39.5 percent said they used downloaded apps, 29.1 percent said they accessed a social networking site or blog, 26.9 percent said they played games, and 19.0 percent said they listened to music on their mobile phone.
Separate numbers provided by Parenting Group to AdAge show that younger mothers are passing technology along to their kids at an early age. For instance, 34 percent of moms said their children used a laptop by age 2, while 34 percent said their children used a cellphone by that age, and 33 percent said their children used a smartphone by that age.
Sources:
http://adage.com/article/adagestat/25-toddlers-a-smartphone/229082/
