Four Ways Digital Marketers Are Using AI-Powered Automation
ChatGPT has taken the world by storm since its launch last November, endlessly delighting consumers while raising the bar for generative conversation tools to dizzying new heights. But more generally, artificial intelligence enables a variety of business functions for digital marketers, from automating manual processes to monitoring data to fueling personalization. Here are four examples of how digital marketing companies are using AI-powered automation, according to a piece in AdExchanger.
