The Top Women in Marketing Awards shout out the women among us who hustle from home, from office, and every stop in between to exceed expectations. Over the last year, these women overcame unpredictable challenges and obstacles dropped in front of them while being the fuel for creative excellence and catalysts for change.
These are the women making names for themselves at companies spanning both brands, and agencies, and the b2b and b2c sectors. They are groundbreakers and ceiling shatterers. Creative visionaries and mentors.
This category is for she with the ability to translate performance data into comprehensive, actionable narratives. Measurement has become her art form. From numbers she predicted audience trends and then launched more effective marketing strategies.
Created a brand experience that moved audiences to new levels of measurable actions or engagements. She became the brand and the audience—throttling her experiential creativity beyond limits.
When it comes to audience development, she knows how to read and work the room. A mastermind at identifying the audiences her brands seek, and the content those audiences need. Proof of her superior skills live in the acquisition, engagement and retention numbers.
These women have taken an active role in fostering a work environment of opportunity, equality, and empowerment for all. They aim to be part of an organization that takes diversity beyond demographics.
Nominees are the women who shook off the norms in their industries this past year. They called new gameplays, broke into new or emerging markets, identified new opportunities, and turned results that turned heads.
She is fiercely dedicated to her team, their individual growth, and their professional achievements. Her door is always open as is an invitation to come through it.
Successfully delivered a cohesive brand message across social media platforms and personas. This year’s winner executed a campaign that went far beyond the like to produce valuable, measured results.
Awarded to the marketer who artfully humanized a brand to communicate its purpose and connect with audiences. Through storytelling, she cultivated meaningful relationships between customers and brands— building a fleet of loyal ambassadors.
The one who tapped into technology to amplify a marketing campaign. She knew how to utilize tech to help drive a campaign forward and put purpose with the pizazz.
While the COVID 19 pandemic rattled life as we knew it, nominees in this category rose to the occasion and got busy. With operational changes, new product launches, or complete strategy shifts, these women beamed new ways of thinking through the clouds of a storm.
She possesses the perfect blend of purpose, an eye for innovation, and an understanding of audience rhythms.
The category for the marketer with a notable talent for implementing effective martech tools. Her toolkit choices solved real problems, increased analytical astuteness, or straight-up made her team’s marketing smarter this year.
Idea Gurus are consistently the answers to the question “Who came up with that!?” Their names will echo in boardrooms for years to come because of something so fresh and killer they contributed to a campaign this past year.
Nominees are the future class of uber talent within your organization. These are the young marketing ladies who if weren’t already working for you—you’d hire.
A rarity—a skilled marketer with a designer-keen eye for the visual. Her ability to sometimes wear the hat of art director puts her marketing a cut above the rest. Often leaves rooms in her wake wondering, “Maybe she’s born with it. Maybe she’s got a fine arts degree.”
Have questions? Please contact Emily Rocca at email@example.com
HOW THE TOP WOMEN IN MARKETING AWARDS ARE JUDGED
Each category will have a First Place winner and two Honorable Mentions. A panel of editors across Chief Marketer, Event Marketer, and AdExchanger will be looking for indicators, results, and supporting materials that demonstrate the following:
Early Deadline: November 5
Fee: $275 per entry
Late Deadline: November 12
$425 per entry
Entries received after November 5 incur an additional $150.