Chief Marketer: Weekly Top 5
1
Data Driven ROI
The State of Marketing Collaboration: 5 Habits and Capabilities of Successful Marketers
Five key habits shared by marketers who are driving results for themselves, their teams and their organizations. READ FULL STORY
2
MarTech
4 Questions to Ensure Your MarTech Stack Delivers
If you suspect your customer acquisition tech stack isn’t serving you well, ask yourself these questions to get started on building a stack that works. READ FULL STORY
3
Digital
Topic Authority Rules SEO—Here’s How You Build It
How to think about topic authority in SEO, which is, according to our guest columnist, the most important rankings factor of 2024. READ FULL STORY
4
Email
Why Kamala Harris's Marketing Emails Are Landing
A look at the email marketing tactics of presidential candidate Kamala Harris—and why they are scoring with her audience. READ FULL STORY
5
Acquisition
How Brands Can Build Trust and Loyalty Through Customer Engagement
Good customer service helps a brand keep its promises and increases trust. Here are some ways to build trust with your target audience. READ FULL STORY
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