Chief Marketer has unveiled its 2025 Top Agencies of the Year—the ultimate comprehensive guide spotlighting the most innovative marketing firms in the business.

The list showcases not only the best in the business but also the breadth of the marketing industry’s expertise today—from growth organizations to experiential shops to digital marketing mavens to AI innovators. These agencies prove that specialized knowledge tied to business outcomes is a winning recipe for success.

We’ve also named Chief Marketer’s People of the Year, the brightest minds in marketing who have pushed the envelope, elevated groundbreaking ideas and refused to settle for the marketing status quo. The list includes brand-side executives from Philips, GSK, Disney and Samsung, as well as agency heavyweights from Razorfish, Sparks, FIRST and LEO Events.

Lastly, if it’s PR and communications your organization is looking for, CM sister pub PRNEWS has got you covered.

The Agency Elite Top 120 offer the wide range of industry specializations and core capabilities that PR, marketing and communications encompass. But they also highlight the new areas of expertise formulated to accommodate additional client needs, including affiliate divisions, executive thought leadership, influencer marketing, event PR, social media services and sophisticated AI expertise.

Until next week,