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Chief Promo Marketer
Uncovering the metrics and meanings behind the most innovative campaigns.
from the editors of Chief Marketer
December 03, 2013
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By Kevin Outcalt

A how-to for marketers to protect mobile consumer data while providing increasingly relevant information and offers to benefit consumers.
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By Patricia Odell

Peter Frank, the director of editorial product development for T+L, outlined 10 Twitter tactics and strategies the brand uses to harvest impressive results.
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By Melissa Van Dyke
Five merchandise incentive trends from the IRF's latest research, including data on budgets, what's at the top of the list and what to watch.
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2013 TOP Shops
New for 2013, Chief Marketer and PROMO’s Top Shops searchable listing gives marketers the inside scoop on the Top 100 promotional marketing agencies. Learn each shop’s top skills, recent campaigns, contact information, what’s hot, who’s on the move and other insights that make each agency unique.
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NEW: Chief Marketer Network
Source Directory
This new directory offers marketing professionals easy access to all the leading products, technology and services available—searchable by type, geography and name.
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Quickly find companies and resources that fit your marketing needs. The Chief Marketer Network Source Directory offers marketing professionals easy access to all the leading products, technology and services available—searchable by type, geography and name and with the ability to contact them quickly and easily.
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