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Chief Promo Marketer

Uncovering the metrics and meanings behind the most innovative campaigns.

from the editors of Chief Marketer

December 03, 2013

Promo Xtra
 
Mobile Consumer Data: Protecting Privacy While Creating Value
Travel + Leisure’s Top Social Guy Shares 10 Hard-working Twitter Tactics
Luxury Is Back: IRF Merchandise Incentive Trends Report

Mobile Consumer Data: Protecting Privacy While Creating Value

By Kevin Outcalt

mobile consumer privacy

A how-to for marketers to protect mobile consumer data while providing increasingly relevant information and offers to benefit consumers.

 

FULL ARTICLE

Travel + Leisure’s Top Social Guy Shares 10 Hard-working Twitter Tactics

By Patricia Odell

T+Ltwitter

Peter Frank, the director of editorial product development for T+L, outlined 10 Twitter tactics and strategies the brand uses to harvest impressive results.
 

FULL ARTICLE

Luxury Is Back: IRF Merchandise Incentive Trends Report

By Melissa Van Dyke

merchandise incentive trendsFive merchandise incentive trends from the IRF's latest research, including data on budgets, what's at the top of the list and what to watch.
 

FULL ARTICLE

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FREE WEBINAR: DECEMBER 11, 2013 @ 1:00 p.m. ET

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