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Chief Marketer - This Week
The week's most relevant content from around the web and why it's important.
from the editors of Chief Marketer and DIRECT
August 23, 2013
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Amazon Outage Causes Tweetnado
By Tim Parry (Multichannel Merchant)
Amazon.com went down for about an hour earlier this week—and the Twittersphere lost its mind. Here's a Storify by our colleagues at Multichannel Merchant detailing the disaster epic in the making.
FULL ARTICLE
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Special Report – Mobile Event Tech
By Kenneth Briodaugh (Event Marketer)
There's more to mobile for live events than attendee apps. Event Marketer's latest tech special report focuses on mobiles devices marketers can use to enhance their next special event.
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Nerdist’s New Media Empire
By John Patrick Pullen (Entrepreneur)
Entrepreneur profiles comedian Chris Hardwick and entertainment executive Peter Levin and looks at how they're leveling Nerdist content across multiple platforms.
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Announcing the 2013 PROMO PRO Awards Finalists
By Patricia Odell
Yet again, the campaigns honored as PRO Award finalists once again have exceeded expectations. Here are the finalists, a distinguished collection of promotional campaigns that sets a powerful example of how agencies and brands capture consumer interest with exemplary creative and intriguing messaging.
FULL ARTICLE
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The Latest From B2B LeadsCon
By Beth Negus Viveiros and Jason Hahn
Did you miss the excitement at B2B LeadsCon in New York last week? Catch up with these interviews with featured B2B LeadsCon presenters.
FULL ARTICLE
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