Leveraging Marketing Technology to Achieve Measurable Results
March 20, 2014
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Patrick Gorman
Chief Marketer recently talked with Joe DeCosmo, the new chief analytics officer at Enova.
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Quickly find companies and resources that fit your marketing needs. The Chief Marketer Network Source Directory offers marketing professionals easy access to all the leading products, technology and services available—searchable by type, geography and name and with the ability to contact them quickly and easily.
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Patricia Odell
At the recent ANA Brand Master Conference, Mashable’s senior technology analyst Christina Warren shared the what, why and how of three top tech trends all marketers should have top of mind.
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Do you truly know your customer? Learn why data is still at the heart of customer engagement.
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Learn about innovative technologies, which enable today’s marketers to solve the struggle of obtaining clean, integrated, actionable customer data, and gaining meaningful insights from it.
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Over the last couple of years, there has been a shift in lead generation away from focusing on just lead quantity towards a model that emphasizes quality.
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It’s Your Chance to Shine & Put Your Agency into the Spotlight! Enter PRO Awards Now and Get the Recognition You Deserve. Enjoy Best Price until March 18th!
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Effective use of technology is a must in order to efficiently produce, distribute, and service products as well as maintain high levels of customer service and engagement.
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Here are six tips for improving your triggered marketing efforts, both locally and globally.
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