| Chief DATA Marketer
Best practices in prospecting & mining customer data from the editors of Chief Marketer, PROMO and DIRECTMay 20, 2013 |
 |
| Finding the Right Lead Generation Strategy |
| Big Data is Good—But Big Testing is Better |
| Chief Marketer Listline |
Finding the Right Lead Generation StrategyBy Gregg Schwartz
|
What is the best strategy for your company, inbound or outbound marketing? That depends on how much search traffic your product or brand is generating.
|
Advertisement
|
Big Data is Good—But Big Testing is BetterBy Scott Brinker 
To succeed, marketing teams need to adapt to new technologies and learn new skill sets to make the most of the vast sea of data rushing their way every day. Learn how you can move towards true data-driven decision making. FULL ARTICLE |
Chief Marketer Listline May 16By Chris DeMartine
|
Each week, Chief Marketer and NextMark offer a selection of files new to market. Lists featured this week include The Oregonian and Caliber Corporate Contacts.|
Advertisement  CASE postal or email Council for Advancement and Support of Education (CASE) members help advancement professionals in the areas of alumni relations, communications, development and marketing. Both postal and email channels available to help give your message double the punch. Contact Candy Brecht, 703.706.0383. |
Related Whitepapers |
|
Five Questions About Managing Social Media that You Should Ask Your Agency 2013 Email Marketing Metrics Benchmark Study 4 Reasons Why Preference Management Matters Now |
Related Events |
| Search our site for Related Events |
Find Products and Services |
| Search our site for Products and Services |
|
Advertisement  Free Webinar: Leverage Big Data to Transform Your Email Marketing Program Learn how to quickly tap into customer data and make it actionable at any point in the buying cycle. Register Now! |
ABOUT THIS NEWSLETTERYou are subscribed to this newsletter as `email`For questions concerning delivery of this newsletter, please contact our Customer Service Department at: Chief Marketer An Access Intelligence publication International: 847-763-9509 Email: Customer Service Access Intelligence | 10 Norden Place, Norwalk, CT 06855 © 2013, Access Intelligence. All rights reserved. This content is protected by United States copyright and other intellectual property laws and may not be reproduced, rewritten, distributed, re-disseminated, transmitted, displayed, published or broadcast, directly or indirectly, in any medium without the prior written permission of Access Intelligence. |
| About Us Privacy Policy |