Experian, an information provider, and R.R. Donnelley Financial, a division of R.R. Donnelley & Sons Co., have signed an agreement to provide mutual fund and investment companies access to a diverse spread of direct marketing products and services.
The two companies will offer database system development and maintenance, list processing, printing and distribution. Combining Experian’s consumer database and data management capabilities with Donnelley’s digital print engines should create opportunities to offer personalized communications.
Separately, Donnelley has inked an agreement with PostX Corp., Menlo Park, CA, to use PostX’s Express e-mail delivery service for first class business mail.
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