Digital + Social
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Email
FreshAddress Acquires Return Path’s ECOA Unit
E-mail appending firm FreshAddress is expected to announce today it has signed an agreement to purchase deliverability concern Return Path
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Email
A New Chapter for Datran?
Having been on the job as Datran Media’s chairman and CEO just three weeks, Patrick Vogt is the first to admit he’s still getting his bearings
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Email
Transactional E-mail Usability Stinks: Jakob Nielsen
Usability expert Jakob Nielsen recently published a study of close to 100 transactional e-mails conducted in two phases, five years apart. The results aren
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Email
Dangerous Attachments Skyrocket: Sophos
Spam carrying dangerous attachments soared in the third quarter of this year to eight times the volume sent in the second quarter, according Sophos
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Email
Stupid Association Watch: DMA Resurrects eMPS
For reasons known only to the folks at the Direct Marketing Association, the group has included its cockamamie e-mail preference service, or eMPS, in its newly revamped direct mail opt-out service DMAchoice
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Email
Stupid Legal Watch: The Nuisance in Ohio
Whenever the mainstream media embarrasses itself and I am ashamed of my profession
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Email
Judge Denies Spamhaus’ Motion to Dismiss
The judge presiding over defunct e-mail marketing firm e360 Insight
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Email
StrongMail Lays Off 25% of Staff
E-mail insourcing technology provider StrongMail has laid off about 25% of its staff, or between 25 and 30 people, this newsletter has learned
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Email
Message Systems, WhatCounts Announce Partnership
Message Systems and WhatCounts announced a deal under which Message Systems