ComScore Expands Global Reach of Measurement Services
ComScore Networks, Inc., Reston, VA, has expanded its Media Metrix audience measurement service. In September 2002, comScore Media Metrix will deliver audience measurement services covering 25 countries and eight world regions. By the end of 2002, comScore Media Metrix will further increase this coverage to approximately 40 countries.
As of September 2002, the countries for which data will be available will include: United States; Argentina; France; Netherlands; Australia; Germany; New Zealand; Belgium; India; Norway; Brazil; Ireland; Russia; Canada; Israel; Singapore; Chile; Italy; South Africa; Colombia; Japan; Spain; Finland; Malaysia; United Kingdom; and Mexico.
The company will also report aggregate data from eight global regions, including North America; Eastern Europe; Total Non-U.S.; Middle East; Latin America; Asia Pacific; European Union; and Africa.
