Channel | Agencies

21 Questions You Must Ask The Marketing Team

|  by Bruce Kasanoff (Forbes.com)

Provoking frank discussions is not always easy. Here's 21 questions to pose to the marketing team to open up the conversation and generate new ideas.

CMO

5 Tips to Perfect CMO/Creative Relationship

|  by Libby DeLana (Hubspot)

CMOs have a tough task, balancing multiple jobs far beyond creative. A successful relationship with his or her creative team is key. Here's 5 tips.

marketing budgets up

Marketers—Budgets—Up on Economic Optimism

|  by Christine Moorman (Forbes)

Customer acquisition, growth, retention—and budgets— are all indicators projected to be on the upswing for marketers this year.

Chief Marketer Videos

by Chief Marketer Staff

In our latest Marketers on Fire LinkedIn Live, Anywhere Real Estate CMO Esther-Mireya Tejeda discusses consumer targeting strategies, the evolution of the CMO role and advice for aspiring C-suite marketers.

	
        

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