Cynopsis: Sports
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Cynopsis: Sports
Cynopsis Sports 10/29/24: Diamond strikes a deal with FanDuel
Tuesday October 29, 2024 Good morning! It’s Tuesday, October 29, and this is your monthly Cynopsis sports newsletter. LEADING THE CHARGE At ESPN’s Media Day, Chairman Jimmy Pitaro proclaimed that ESPN is more than a network. And with the sports giant growing its presence on digital and social platforms, the stats back it up. […]
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Cynopsis: Sports
Cynopsis Sports 09/24/24: ESPN maps its future
A CYNOPSIS MESSAGE FROM LOCALITY LOCALITY UNLOCK THE POWER OF LOCAL SPORTS FANS Engage live sports viewers across streaming and broadcast video: Target audiences viewing live sports content in any DMA. Connect with local fans during the biggest moments in the NFL, NBA, WNBA, MLB, NHL, and more. Buy live sports ad packages by leagues, […]
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Cynopsis: Sports
Cynopsis Sports 08/27/24: Cooper Flagg shoes ’em what he’s got
Tuesday August 27, 2024 Good morning! It’s Tuesday, August 27, and this is your monthly Cynopsis sports newsletter. FUBO’S CINDERELLA STORY Fubo’s bid to halt the launch of Venu Sports was approved by the U.S. District Court, Southern District of New York. The Disney, Fox and Warner Bros. Discovery JV was set to launch […]
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Cynopsis: Sports
Cynopsis Sports 07/30/24: Olympics ads scoring for NBCU
Tuesday July 30, 2024 Good morning! It’s Tuesday, July 30, and this is your monthly Cynopsis sports newsletter. THE GAMES HAVE BEGUN Three days in, advertisements during the Paris Olympics on NBCUniversal are providing higher attention (+18%), greater message recall (+33%) and an increased likelihood to search (+67%) on linear than competitive broadcast/cable television, […]
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Cynopsis: Sports
Cynopsis Sports 06/25/24: LA Kings go back to the ’90s
Tuesday June 25, 2024 Good morning! It’s Tuesday, June 25, and this is your monthly Cynopsis sports newsletter. BIG 12 HAS BIG HOPES We’ve seen naming rights deals for bowl games, events and tournaments, but what about conferences? Yahoo Sports writes that the Big 12 is looking at a naming-rights partnership that’d be worth […]
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Cynopsis: Sports
Cynopsis Sports 05/28/24: The WBNA is on a roll
Tuesday May 28, 2024 Good morning! It’s Tuesday, and this is the new, monthly Cynopsis sports newsletter. THE W IS ROLLING This summer, all eyes are on the WNBA as it gets fully underway in what many are calling the league’s most transformative season. While there’s plenty of hype around Caitlin Clark and the […]
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Cynopsis: Sports
Cynopsis Sports 04/30/24: Your new Cynopsis Sports newsletter is here!
Tuesday April 30, 2024 Good morning! It’s Tuesday, and this is the new, monthly Cynopsis sports newsletter. MEDIA RIGHTS NBCUniversal is planning to make a bid in the neighborhood of $2.5 billion per year for a package of NBA games that had been held by TNT, reports The Wall Street Journal. The exclusive negotiating […]
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