Boy, Does That DMA Swing!

Posted on by Beth Negus Viveiros

Monday morning, I arrived at the San Diego Convention Center and walked towards Hall F for the keynote session. There was a huge crowd milling about. Why weren’t people going inside? Surely the hall wasn’t filled to capacity already?

I mean, why would that many people want to get in? Was there going to be a John Greco/Martha Stewart bake-off or something? Please God, I hoped, let there be a Greco/Stewart bake-off. That would be awesome.

The crowd reminded me of the last time I was in this building, for Comic-Con in 2002, a show legendary for overflowing session halls. (By the way, the main difference between DMA and Comic-Con? DMA has 38% less people dressed as Stormtroopers)

As I waited , I noticed a robot, which I later learned from collateral on the keynote hall seats was Hoovie, there to promote Hoovers.

“Don’t panic

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