Author

Chief Marketer Staff

  • Ruth Stevens

    Ruth Stevens is a B-to-B marketing consultant specializing in customer acquisition and retention.

  • Robert Passikoff

    Robert Passikoff is the founder of Brand Keys.

  • Michael Kahn

    Michael Kahn is senior vice president of client services at Performics.

  • John Murphy

    John Murphy is president of ReachMail.

  • Jim Wheaton

    Jim Wheaton is the cofounder/principal of Wheaton Group/B2B Marketing.com.

  • Herschell Gordon Lewis

    Copywriting guru Herschell Gordon Lewis is a regular columnist for Multichannel Merchant and wrote the "Curmudgeon at Large" column for Direct.

  • Gordon Plutsky

    Gordon Plutsky is the director of marketing and research at King Fish Media.

  • David Danzinger

    David Danziger is director of data and targeting products at Acxiom Corporation.

  • Chris DeMartine

    Chris DeMartine is the director of business development for NextMark.

  • Carol Lustig

    Carol Lustig is CMO of Media1/Headstrong Media.