Chief Marketer Staff
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Agencies
The Pop-up Shops Broker
An entrepreneur in San Francisco is now matching temporary retail locations with interested brands to open pop-up shops.
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Social
How to Earn Customers on Social Media
Six tips modernizing ways to earn customers on social media.
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Agencies
Luxury Is Back: IRF Merchandise Incentive Trends Report
Five merchandise incentive trends from the IRF’s latest research, including data on budgets, what’s at the top of the list and what to watch.
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Agencies
Mobile Consumer Data: Protecting Privacy While Creating Value
A how-to for marketers to protect mobile consumer data while providing increasingly relevant information and offers to benefit consumers.
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Agencies
8 Tips for Creating a Better Online Holiday Shopping Experience
Smart marketing methods like real-time web personalization will help create a better online experience for your customers through this joyful yet stressful time of year.
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Social
Pinterest Place Pins Open Possible Ad Opportunity
Pinterest Place Pins is the social networks latest category of pinning and opens and opportunity for advertisers and marketers.
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Agencies
The NBA Picks up Diageo Brands in Multiyear Sponsorship Deal
eo has inked a sponsorship deal to be a key player within the National Basketball Association as its exclusive spirits partner.
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Mobile
Get the Biggest Bang From Your Native Advertising Buck
Are brands really maximizing their investments in native advertising? Here’s 4 best practices.
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Social
A Bucket Load of Tips to Promote Content Sharing
30 tips to help marketers increase fans and followers through content sharing.
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Social
Facebook Outlines the Art of Reeling in Customers: Infographic
Justin Lafferty (InsideFacebook) This infographic, created from the Facebook app, Post Planner, lays out a roadmap (in this case a fishing expedition) for marketers on how to increase your Facebook fan base. Tips include understanding who your fans are, what you as a business person should be doing and how to catch the big ones!