Chief Marketer Staff
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Social
Infographic: 5 Social Media Marketing Predictions for 2014
nds and marketing technologies will drive innovation in social media marketing this year.
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Agencies
National Geographic Showcases “Brain Games”
A fun illusions gallery set up in Grand Central Terminal helped the National Geographic Channel promote its latest series of “Brain Games.”
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Social
Who, Across the Globe, is Using Instagram? Infographic
This infographic tells the global story of who uses Instagram to help marketers make the best use of the social media platform.
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Agencies
“American Idol” Loses AT&T as Sponsor
AT&T will no longer be a major sponsor of the once top-rated singing show “American Idol.”
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How CMOs Must Restructure for 2014
The CMO needs to take the reins in reorganization his or her marketing department to be successful in 2014.
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Agencies
At Events, the Trend is Mobile: 5 Tips
How can brand marketers stay ahead of the curve when it comes to the mobile event craze? Here are five helpful tips to consider:
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Digital
3 Reasons Why Web Redesign is Worth the Investment
If a site is just a few years (or sometimes months) out of date, it can very likely be turning away potential customers or leads.
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14 Hot Tips from Top Marketers for 2014
Marketing professionals share tips to make 2014 a successful year.
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Mobile
The Hows and Whys of Small Biz Web Site Mobilization
A Q&A with Todd Leeloy, general manager of OrangeSoda, a digital marketing company, who discusses the hows and whys of mobilizing small business websites.
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Agencies
Benihana Digital Passport Challenge Encourages Frequent Visits
The “Benihana Digital Passport Challenge” encourages frequent and repeat customer visits with an offer for grand prize trip to Tokyo.