Chief Marketer Staff
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Digital
3 Reasons Why Web Redesign is Worth the Investment
If a site is just a few years (or sometimes months) out of date, it can very likely be turning away potential customers or leads.
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14 Hot Tips from Top Marketers for 2014
Marketing professionals share tips to make 2014 a successful year.
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Mobile
The Hows and Whys of Small Biz Web Site Mobilization
A Q&A with Todd Leeloy, general manager of OrangeSoda, a digital marketing company, who discusses the hows and whys of mobilizing small business websites.
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Agencies
Benihana Digital Passport Challenge Encourages Frequent Visits
The “Benihana Digital Passport Challenge” encourages frequent and repeat customer visits with an offer for grand prize trip to Tokyo.
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Social
20 LinkedIn Groups Marketers Must Join
HubSpot recommends this list of 20 LinkedIn groups to help marketers easily locate important discussions, news and insights.
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The 30 Most Interesting Marketers Under 30: Forbes
Forbes releases its annual list, “Forbes 30 Under 30 in Marketing & Advertising,” with some amazing discoveries.
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Education is Major Roadblock to Big Data
This research report from eMarketers finds that education is a big problem for businesses in hindering the use of Big Data.
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Social
3 Strategies for Tuning in to the Right Customer Feedback
Here are three strategies to help marketers tune into the right customer feedback messages and data on social media.
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What You Need to Know About Content Creation in 2014
This article outlines what marketers realized about content in 2013 and where they need to go with it in 2014.
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Social
Five 2014 Social Media Advertising Trends
Five trends to watch for on Twitter, Facebook, Google+ and other social media channels.