Articles by Chief Marketer Staff

Five Ways to Grow Your Video Marketing Program

|  by Greg Posten

How can you crack the code and develop a broad video marketing program that drives real business impact? Here’s how Symantec did it in five steps.

Marketing Agencies Want Talent Focused on the Big Picture

|  by Beth Negus Viveiros and Patricia Odell

Chief Marketer recently talked with several PROMO and B2B Top Shops, to get their thoughts on the challenges marketing agencies face hiring–and retaining—talent.