Chief Marketer Staff
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Big Marketing Ideas for 2015
It’s never too early to start looking forward, and with budgeting season here ClickZ’s Aaron Kahlow has a list of seven essential planning ideas for the year ahead.
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Agencies
Changes to Facebook’s Mobile Ad Platform?
Facebook could be announcing changes to its mobile ad platform as early as next week, with speculation that the social giant will be moving away from cookies and relying more on its own enormous database of user information.
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Digital
Device Changes to Google & Bing Marketers Should Know
There have been some mobile advertising changes to Google and Bing that marketers should be aware of with regard to pay-per-click campaigns.
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Digital
Online Marketing Services for Small Business
Check out these 25 solutions that can make life easier for small businesses, from SEO and pay-per-click advertising solutions to social media and content marketing.
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Social
Q&A: Word of Mouth Marketing Association
This week was Social Media Week Chicago, where all things social took center stage in the windy city. Chicago-based Word of Mouth Marketing Association president Suzanne Fanning spoke with the Chicago Tribune about the power of social media as a marketing tool.
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Online Marketing Tips for B2B
Twelve tips for marketers embarking on digital programs in the year ahead, from blogging to social strategies.
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Digital
The Non-Creepy Future of Personalized Marketing
Everyone has their favorite story about a product they browsed once on a retail website, where that product subsequently “followed them around the web” wherever they went.
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Agencies
4 Mobile & Tablet Best Practices for Customer Engagement and Sales
Location-based technology, AR and other tactics can bring your mobile marketing plan to life.
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Digital
Driving Engagement with Video Cloud Solutions
A report from Nucleus Research found that Video Cloud solutions from Brightcove enabled ExactTarget to better leverage its online video presence.
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Keys to Creating Killer Content
Creating the right content that will draw potential customers in is step one in creating successful content marketing campaigns. This list of hacks was created to help marketers make sure they’re creating and promoting the right content.
