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  • Facebook Traffic Increases 194% in September

    According to recent figures released by Experian Hitwise, the number of visits to Facebook in September increased nearly threefold from a year ago.

  • Online Marketing Works Well in the UK

    According to the AT Internet Institute, more than half of the visits to Web sites in the U.K. using online marketing campaigns come from these very campaigns.

  • Unofficial AdTech Pre-Party Attracts Additional Sponsors

    Unofficial AdTech Pre-Party Attracts Additional Sponsors for the “No Bull Party” featuring the only Bikini Bull Riding Contest in NYC.
    Unique sponsorship opportunities attract “FRIENDS OF XY7” to get involved for the most outrageous party for the 3rd year in a row.

  • Jon Fondy and Kevin DeVincenzi interview email industry experts

    Jon Fondy and Kevin DeVincenzi interview email industry experts and referee heated debates on weekly internet radio show “Inboxed”, the new weekly series that “shows listeners how to deliver on email marketing strategies without going postal” is now available on the iTunes Podcast Directory. The weekly series airs live on WebmasterRadio.FM Wednesdays at 5pm Eastern/2pm Pacific.

  • Free Diapers and the Future of Incentivized Marketing

    It turns out that you can learn a lot from an offer for free diapers. For us, that journey into free diaper land helped cement a belief surrounding the email submit space – that not only is there continued consolidation but that the…

  • Free Diapers and the Growing Barrier to Entry

    If you had asked us in 2004 if email submit offers would still exist in 2009, we would have bet money against it. Fortunately, we didn’t bet money because we would have lost. For reasons outlined in our overview of the incentivized…

  • Best Practices for Taking up the Cause

    Given the choice between purchasing a box of Honey Nut Cheerios to help benefit a local school or buying a similar brand offering no such promotion sitting on shelf next door, many people will choose the charitable offer

  • Fake Blogs – What’s At Risk

    In chatting with a friend in the industry, they remarked how it seemed to them that the FTC operated two years in arrears. They looked at this week’s earlier announcement regarding the updating of the FTC’s Guides Concerning…

  • MEMOLINK, INC. CHANGES CORPORATE NAME TO ADPERIO AND LAUNCHES NEW WEB SITE

    New corporate identity reflects company’s unique approach to online advertising

  • Traffic Engine Appoints Diana Lee Executive Vice President

    Announced at the Search Marketing Expo today, seasoned online marketing professional and MBA in Marketing, Diana Lee will join Traffic Engine as Executive Vice President.