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Google Top Property in September, Entertainment, Education Sites See Fall Boost
According to the latest data released by comScore’s Media Metrix service, September showed a visible shift from the summertime to the fall season online.
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Size Doesn’t Matter as Much as Creativity for Rich Media Ads
According to Eyeblaster’s recent “Global Benchmark Report 2009,” rich media ads benefit from things other than size, though banner ads benefit from increased sizes because of increased visibility.
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YouTube Top Online Video Brand, Hulu Second in September
According to the latest Nielsen report on online video, the total number of streams in September increased by nearly 25 percent year-over-year while YouTube beat out Hulu as the top online video brand.
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Tweet This: The Odeo Rodeo
We came across an article in AdAge this week that interviews Dom Sagolla, a former quality control engineer that worked on Twitter. His story is a pretty interesting one, but it’s the kind when reading that you really want to hear…
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Tweet This: Screw Revenue
While not every story of Twitter tries to untangle the mini-entrepreneurial soap opera that gave rise to Twitter, no story would be complete without a talk about the low hanging fruit of topics, Twitter’s lack of revenue. From one…
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Acquisition
Remington Launches Online Grooming Game
Remington Products is using an online game where guys can experiment with different grooming and hair styles to encourage them to think about using its men’s grooming and shaving tools
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10% of Online Display Ads Are Locally Targeted
Of all display ads in four major U.S. markets (Atlanta, Chicago, San Francisco and Washington D.C.), 10 percent are locally targeted, according to a recent study conducted by comScore.
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86% of All E-Mails were Spam Messages in September
Symantec’s October “State of Spam” report notes an increasing number of e-mails containing malware, new popular spam subject lines and that the vast majority of e-mail messages were spam in September.
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Facebook Traffic Increases 194% in September
According to recent figures released by Experian Hitwise, the number of visits to Facebook in September increased nearly threefold from a year ago.
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Online Marketing Works Well in the UK
According to the AT Internet Institute, more than half of the visits to Web sites in the U.K. using online marketing campaigns come from these very campaigns.
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