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  • Small Businesses Spending More on Search, Less on Google

    According to data from WebVisible, a local advertising service company, small businesses are allocating more of their budgets toward search advertising in the third quarter of 2009.

  • BLOOSKY INTERACTIVE ACQUIRES TRACKING202

    Bloosky Interactive, a privately-held multi-channel marketing company, announced today that it has acquired Tracking202 Inc., and all of its subsidiaries, in a cash transaction. This acquisition boosts Bloosky€™s standing in the affiliate marketing space and positions the company as one of the top distribution resources on the web.

  • Moss Networks Brings Speed Networking to Affiliate Convention LA!

    Moss Networks (www.mossnetworks.com), the PR, marketing, and event production powerhouse, is excited to be hosting and producing the highly anticipated Speed Networking sessions at the upcoming Affiliate Convention show taking place Dec 3-4 at the Hyatt Regency Century Plaza in Los Angeles.

  • What Will Become of The Flog?

    Hard to believe, but 2010 will arrive in less than a month. Given that most people check out right before Christmas, we have perhaps 15 business remaining. And, since the holiday season often involves physical gifts which…

  • Flogs: The Year That Was

    When 2009 comes to close, after taking a deep breath, many are going to look back on this year and do something only those on Wall Street will do – celebrate. What’s amazing about the rise of the flogs is how equal opportunity…

  • Loyalty Programs Undergo 2010 Facelift

    Next year, loyalty programs will undergo a double facelift

  • P&I Postscripts

    PETCO: is offering its loyalty members a free photo of their pet if they make a purchase on Dec. 5

  • On the Move

    “Mobile is the future — and it always will be.” For the past decade, that has pretty much summed up both the potential value of running campaigns directly to users’ handsets, and the seemingly endless stumbling blocks that kept mobile marketing from being more than an interesting side-project

  • Online Goes Mainstream

    To paraphrase Homer Simpson, interactive marketing is there anything it can’t do? Well, yes, and that’s why spending on U.S. digital marketing will make

  • As Expected, More Shoppers Spend Less Over Black Friday Weekend: NRF

    To the chagrin of retailers, shoppers lived up to projections that while more people would be out at the malls, they would spend less over the Black Friday weekend