-
App Downloaders Are Most Willing to Pay for Games, Entertainment Apps and Productivity Apps
According to Nielsen, games are the most popular mobile app category. Games are also the category of apps that app downloaders are most willing to pay for.
-
Advertisers Increased Spend and Click-Through Rates in Q2 2011
The second quarter of 2011 saw advertisers boost spend and click-through rates (CTR), according to a new white paper from Marin Software. During this time period, Google improved its efficiencies and Yahoo/Bing saw increased spending.
-
One in Four Smartphone Owners Mostly Go Online Using Their Phones
According to numbers from a recent survey from the Pew Internet Project, more than a third of American adults own smartphones, and one in four of them go online mostly using their smartphones instead of their computers.
-
Righting the Ship
As compelling as it is to follow-up on Google’s +1 or Facebook’s latest partnership with Skype, offering, in writing about those unfortunate but all too common scenarios where companies with a seemingly insurmountable lead take the never planned or expected left towards the road, it became hard to think about anything else. The Sinking Ship needs a little closure.
-
Week in review
Headlines from the industry. To receive daily updates please visit the Digital Moses fan page
-
Blogs Get Most Views on Mondays, Most Comments on Saturdays
A recent roundup of information put together by KISSmetrics highlights the significance of timing for blogs. Among the information included are the pros and cons of posting during high-activity hours and low-activity hours, along with when blogs gets the most views, comments and links.
-
Email and Text Messages Are Most Popular Drivers of Purchases
A new study from ExactTarget shows that mobile email and text messages have played a part in a significant number of mobile purchases.
-
Google Chrome: 20% of the Global Browser Market
According to the latest figures from StatCounter, Google’s Chrome browser grabbed a fifth of the global market in June.
-
Paid Search: 12% Year-Over-Year Growth in Q2 2011
According to IgnitionOne’s “US Online Advertising Report” for the second quarter of 2011, U.S. online advertising spend in the second quarter showed strength across all channels despite larger economic uncertainties.
-
The Sinking Ship
Thanks to Hollywood, hundreds of millions of people had the chance to experience what life might have been like on the Titanic – grand, opulent, classist, and doomed. It was also full of notions that are both chivalrous and antiquated with how people might react today.
Author