A new partnership between Conde Nast

The History channel and its agency, Civic Entertainment Group, have converted 5,600 square-feet of space in New York City

What are the odds that your communication will appear in someone’s social news feed at the exact time that they are logged in to see it?

Here are 5 tips to help you find or build segmented prospect B-to-B lists that produce the best ROI and lowest cost to acquire a buyer of your own

By the end of the fourth quarter, Netflix had added 610,000 customers to its U.S. subscriber base. The catch is that nearly all of those subscriptions are, at least initially, added within its “free subscriber” promotional category

Chief Marketer and NextMark offer a selection of files new to market, including Catholic Advocate Educational Fund and RetirementJobs.com RideAlong.

For marketers, the winning goal will come from consumer spending related to the game, also expected to reach an all-time high

It’s an age old question for marketers: When is it appropriate to use compiled data or response data?

Upon the recent news of an imminent filing by Facebook to (finally) go public, a performance marketer quipped on one of the more prominent forums, “Well, there goes another good site.” It was an interesting observation and not in keeping with the mainstream press and…