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Freddy Adu Signs Endorsement with Sierra Mist
Fourteen-year-old soccer star Freddy Adu has signed a two-year endorsement deal with Sierra Mist, Pepsi-Cola North America’s lemon-lime brand and official
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P&G Expands WNBA Sponsorship
After signing on for the first time last year as a sponsor of the Women’s National Basketball Association (WNBA), Procter & Gamble has added Crest and
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Small Is Beautiful: Data As If People Mattered
In the past, our industry has overwhelmingly focused on short term gain. We continue to do so
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Affiliate Internet Marketing Tip
An Affiliate Marketing program is like the tip of an iceberg! The user base at the end of the line could sometimes be vast,depending on …
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Agencies
Carl’s Jr., Hardee’s To Give Away Three Million-Plus Toys
Carl’s Jr. and Hardee’s QSRs will feature Yu Yu Hakusho toy figures in their Kids Combo meals, along with a sweepstakes giveaway from March 3 through
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Agencies
Hostess, DC Comics Draw Hero Sweeps
Interstate Bakeries Corp.’s Hostess brand joins forces with DC Comics, Cartoon Network and KidsWB! for an online sweeps that lets kids create a superhero.
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Adware future in the Gatekeepers hands?
On Tuesday, America Online announced that it will include in it’s 9.0 version a feature allowing users to detect and delete “spyware” installed on their computer.
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Online Affiliate Marketing
Affiliate Marketing has transformed businesses radically via online affiliations between web sites or networks of web sites.
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It’s All About Communication
Now that the industry has the CAN-SPAM Act to deal with, more communication then ever is needed, both technical and verbal. Therefore, let’s talk about building and maintaining relationships.
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Affiliate Marketing
Affiliate Marketing helps promote business online through affiliations. Affiliates are actually web sites or networks of web sites that direct traffic or potential customers to a particular merchant web site/ network that sells a product/service online.
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