Kaylee Hultgren
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Email
Three Ways to Incorporate Video Into Your Email Marketing Program
Three ways marketers can use video in email marketing to engage prospects.
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Acquisition
Experiential Marketing Trends of the Year: 10 Case Studies
A curated list of case studies in experiential marketing, from HBO, Taco Bell, Google and Absolut.
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Acquisition
Four Content Trends for Marketing Pros in 2020
Crafting engaging content through brand communications will remain top of mind for marketers this year.
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Acquisition
INFOGRAPHIC: Five Insights From the 2020 Chief Marketer B2B Marketing Outlook
How B2B marketers are generating leads with the highest ROI.
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Acquisition
Wayfair, Pandora, Diageo Executives Weigh In on 2020 Marketing Opportunities
Brand marketers discuss the challenges and opportunities top of mind in 2020.
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Data & Analytics
Formulating Your 2020 Data-Driven Marketing Strategy
A sound data management strategy is critical as the landscape becomes more complex.
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Agencies
What Brand Marketers Should Teach Influencers About FTC Compliance
The FTC’s recent guidelines for influencers provide a guidebook for content creators–but also the marketers who employ them.
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Acquisition
From Ugly Sweaters to Snow Globes: 15 Brand Activations This Holiday Season
How 15 brands have approached holiday activations with experiences.
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Data & Analytics
Insights for Marketers on CCPA Compliance
The California Consumer Privacy Act (CCPA) goes into effect Jan. 1. Following are insights on how marketers can ensure compliance.
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Acquisition
NFL and Susan G. Komen Use Fortnite to Reach Online Gamers
The NFL and Susan G. Komen capitalize on Fortnite’s popularity to reach online gaming audiences.
