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Lycos and the Importance of Linguistics in Search
Remember Lycos, the search offspring dot-com bubble poster child CMG Information Services, Inc? Well, Lycos is still around, quiet, but still around after changing hands a few times. Now Christopher Mohn, heir to the…
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Futuristic Fashion Goes Viral
No matter how good (or should I say busy?) times are for professionals in the interactive sector, we can never take any status quo in our profession for granted; I believe the old adage “if you snooze, you lose” is applicable…
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From Potlucks to Blogs
Potluck season is in full swing here in the Upper Midwest. We wrapped up the school year with a picnic outside the old middle school curried rice, mac
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SPOTLIGHT ON
Meet Michelle Luba and welcome back Tanya Alvarez.
Find out about ConnectingMoms.
Learn about the potential of social networking sites and gated communities. -
Microsoft to Battle iPod with Zune
Microsoft revealed the obvious, late last week, when they announced their intentions of entering the handheld entertainment market with products under a brand named “Zune.” The Zune brand is expected to be introduced next…
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Advertisers Eyeing Podcasts
Nielsen Analytics released a report titled “The Economics of Podcasting” last week. In the report it was indicated that podcasts are garnering an increasing audience of listeners, which has caught the eyes of advertisers…
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U.S. Still Leads ‘Dirty Dozen’ of Spam
In its most recent “Dirty Dozen” report concerning the top twelve spam-relaying countries and continents during the second quarter of 2006, threat management solutions leader Sophos indicates that the U.S., once again, is…
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Gotuit Starts Video Portal with Search and Ad Implications
Gotuit Media, a video-on-demand content provider, recently unveiled Gotuit.com, which is an ad-supported broadband video portal. It hopes to use a tagging system as well as a sleek interface to give users a pleasant…
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Lead Generation: Pay-Per-Action
The June 20th cocktail party for Exchange Place could have doubled as a movie set. I was an invited guest representing ICMediaDirect.com and among some advertising professionals thoroughly enjoying views of the Manhattan…
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Mortgage Lead Gen’s “Strive for 5”
At the dealer where I take my car to be serviced, plain paper printouts adorn the walls reading, “We Strive for Five.” After asking, I learned that the service writers, that is, the one who handles your visit, receives more money if you give…
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