In Internet Advertising 2006 – The Year That Will Be, I said, “Incentive marketing will change. Users love free iPods, and the aggregate of remnant inventory will still be incredibly large, but the day of the email / zip offer will…

The Energy and Commerce Committee is issuing subpoenas to a dozen companies that sell confidential consumer phone data online after they refused to comply with the U.S. House of Representatives’ request for…

Last week, the city of San Francisco reviewed six final proposals for building a wireless network across the entire city. In the end, they chose Google and EarthLink’s concept. The team will begin discussions with San Francisco…

A recent study conducted by Fremont, California-based Nielsen Norman Group utilized advanced equipment that tracks the eyes of Web users in order to delve into the minds of a group of participants. The study was done to see…

Last week, the Federal Communications Commission adopted rules in order to employ the conditions of the Junk Fax Prevention Act of 2005. The FCC said that so long as businesses have an established business relationship with…

Ben Edelman, a PhD candidate at Harvard and a spyware researcher, has recently come out with some new follow-up information about his research in August of 2005 concerning spyware vendors receiving payments from…

On Monday, Claria (formerly known as the adware company Gator) released the beta version of its PersonalWeb, which will be an Internet tracking application that uses behavioral targeting to deliver relevant ads and content to…

Bertelsmann, the fourth largest media corporation in the world, thinks that it’s about time to use the Internet as a tool to further connect their older club members. Currently, the German media giant has its own Direct Group of…

February was just another month in search that was dominated by Google. According to individual reports issued by Nielsen//NetRatings and comScore Media Metrix, Google held on to its top spot in the share of the overall U.S…

Persistent Screamers become comic book creations in the newest addition to the Confidential, DM Pimping. The Web Surfing Sinners get brought to animated life in this weekly cartoon for the online media masses. Click below to get flashed by the prettiest peons and ugliest underbelly of affiliate life.