Have you thought about accepting call transfer leads? Have you been pitched them recently but are unsure how to best accept them in and organized fashion?

In news that we will continue to talk about for months ahead, the parent company to Azoogle Ads, Epic Advertising, announced a merger with Connexus…

You wouldn’t have to have read our piece last week on CPA Networks to know that they not only play a vital role in the performance marketing ecosystem, but that they…

As I was walking around this past Affiliate Summit, I couldn’t help but notice companies looking to buy call center generated leads.

Hard to believe that more than two years has passed since the first cash for gold offer appeared as an offer on the networks. The economics looked attractive, even before the price wars took place. Users simply completed a short form, basically…

When writing about the maturation of various performance marketing verticals for our other piece, a topic came up, the distinction between an affiliate and a company. Several of the biggest networks and most…

Week in Review. to follow daily headlines please visit http://www.facebook.com/pages/Digital-Moses/72012382674

According to Nielsen, comScore and Experian Hitwise, while Google remains far ahead of the rest of the pack, Bing continues its ascent into Yahoo!’s territory.

According to Nielsen, Google remained the top Web brand in February. However, a certain book of faces usurped the search giant in terms of traffic last week, according to Experian Hitwise.

According to a recent study released by Unica, a marketing technology provider based in Waltham, Mass., marketers in North America are doing a pretty good job of utilizing or planning to utilize social media.