Jason Hahn
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Agencies
Vonage Kicks Off ‘Crazy Generous’ Multichannel Campaign
A new multichannel campaign aims to position Vonage as a company of the people bucking traditional business models.
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Agencies
Big Data Connects Online/Offline Fashion Shopping Experiences
If they’re savvy enough, retailers can leverage big data to create a better experience for shoppers both online and offline.
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Agencies
Major League Soccer Scores With Personalized Email
Email personalization has helped MLS boost email opens by 21% and clickthroughs by 31%.
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Agencies
Why The Customer Should Be Central to Inbound Efforts
Chief Marketer recently talked with Mike Volpe, CMO of inbound marketing software at HubSpot, to get his take on trends in the inbound space.
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Agencies
The Future of Lead Generation: Q&A
DM Confidential recently chatted with Joeri Weyenberg, vice president of marketing for Kaplan University, to get his thoughts on lead generation best practices in the education space and beyond.
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Data & Analytics
CM Tech Round-Up: Email Segmentation and Targeting
In this Chief Marketer Special Report learn the latest trends in behavior-driven segmentation and targeting, what email metrics matter, the importance of real time data, and email tools and tech you should consider to improve your ROI.
