Jeff Berry

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  Agencies

  6 Tips to Improve Loyalty Programs

  Successful loyalty programs integrate customer data to provide offers, benefits and communications meaningful to the program member. Here are 6 tips.

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  Agencies

  Trend-Driven Resolutions For Retail Loyalty Marketers

  For loyalty marketers in the retail industry, a new year offers the chance to assess the marketplace and commit to business-related resolutions.