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  • Microsoft Leads the Grumbling

    As expected, Microsoft wasted little time voicing its opinion of Google’s latest monster $3.1 billion acquisition of advertising network DoubleClick. However, they are not alone.

  • Dodgeball Founders Quit Google

    Back in 2005, Google acquired Dodgeball, a mobile social networking service that allows users to send messages to the service containing their whereabouts, which are then relayed to selected friends to let them know…

  • DMEF ANNOUNCES RISING STARS AWARD WINNERS

    New York, NY, April 12, 2006 – The Direct Marketing Educational Foundation (DMEF) has announced the recipients of its Rising Stars Award, which honors direct marketing professionals who demonstrate superior leadership abilities.

  • MediaTrust Announces Industry’s First Integrated Solutions Group

    NEW YORK – April 13, 2007 – MediaTrust, Inc. today announced the MediaTrust Integrated Services Group (ISG). The ISG is a team of MediaTrust solutions specialists that analyze customer needs and make educated…

  • Leading Online Agency, Direct Agents Inc., To Attend Ad-tech San- Francisco!

    New York, NY – Direct Agents, Inc., an interactive advertising agency based in NYC, formally announces its first participation in ‘Ad- Tech San Francisco’ on April 25 and 26 of this year. Direct Agents is eager to interact with its industry peers at the interactive agency and technology conference, which counts thousands of technology companies around the globe in attendance.

  • MEDIAWHIZ APPOINTS JONATHAN SHAPIRO AS CHIEF EXECUTIVE OFFICER

    NEW YORK, NY, April 18, 2007 – MediaWhiz Holdings, Inc. (MediaWhiz), a leading provider of performance-based online marketing services, today announced it has appointed Jonathan Shapiro as its Chief Executive Officer.

  • FedEx Kinko’s Dips a Toe in Loyalty Marketing Waters

    FedEx Kinko’s is running a continuity program awarding points for office services and printing in its 1,400 U.S. stores.

  • Hercules Provides $10 Million to Active Response Group

    Hercules Provides $10 Million to Active Response Group, a Premier Online Lead Generating Company
    10 April 2007 Continuing to increase its portfolio of late-stage companies, Hercules Technology Growth Capital, Inc.

  • DMA Business-to-Business Council Honors J. Douglas Lackey

    NEW YORK, NY, March April 5, 2007 – The Direct Marketing Association (DMA) (www.the-dma.org) Business-to-Business Council will honor J. Douglas Lackey, manager of direct marketing for Xerox Corporation, North America, with

  • RevenueLoop announcement to publishers in March 2007:

    RevenueLoop will become the 1st Transparent Affiliate Network beginning April 1st, 2007. After months of calculation and research, RevenueLoop has developed the Transparent Payout Program, which will Redefine Affiliate Marketing for the Benefit of the Publisher!