On March 16, Ad Pepper Media acquired contextual targeting technology provider Crystal Reference Systems for cash and stock worth up to $3.5 million.

Mom never taught us this and our teachers certainly didn’t, but sometimes it’s good to have a negative attitude, at least in paid search. With apologies to the memory of the great singer Bing Crosby I’ll try to explain a little something…

Listen to me, okay? What I’m going to tell you is very, very important: being top banana in search doesn’t mean anything. Don’t click away, I’m serious, you’ve got to believe me. Quick, run a check on Excite.com – you must, no one else…

Market research firm Harris Interactive, Inc. has hired Howard Lax, Ph.D., as VP-senior consultant in its Customer Loyalty Management Research Practice.

The issue of Internet privacy rights in America has been a hot topic of late. The latest flashpoint was a showdown in San Jose, CA pitting the Department of Justice against the giant search engine Google. Essentially, the Department of…

As search gets smarter, tricks get cheaper and we get nearer to coming full circle to an original goal of Internet search: that content is, indeed, king. It cuts across the grain of some notions we’ve held in the industry for some time, that…

Peter Cashmore, an entrepreneur and consultant who writes about Internet startups on his Mashable blog, recently said this: “I pointed out that when MySpace users aren’t on MySpace, they’re checking their email or chatting on…

In a new Borrell Associates report entitled “2006 Local Search Advertising,” Borrell projects that the local paid-search market will reach $987 million this year, which is more than double the $418 million it earned in 2005. This figure…

Could Google be planning an online operating system? Despite their denials just about a year ago, recent moves and rumors seem to confirm these notions. This past week Google acquired Upstartle, a small startup that offers…

Providence, RI – March 15, 2006 – Bluestreak, a leading digital marketing company, today announced the launch of its BlueVision™ email diagnostic service.