E-mail advertising is expected to grow from $338 million in 2006 to $616 million by 2011, reflecting growth of 82%, according to eMarketer. This sounds great until you also see that total online ad spending is expected to grow twice as fast in that time frame.

In August, Privacy Commissioner in Canada, Jennifer Stoddart, expressed major concern over Google’s Street View venture in major Canadian cities.

Spending on travel and merchandise incentives reached $46.1 billion in 2006, according to a new benchmark study by the Incentive Federation.

CoinStar is testing financial services kiosks that let people buy prepaid gift cards or e-certificates with a swipe of their debit card or with cash.

Starting in early October, Starbucks customers will be able to get free music with their mochaccinos as part of a month-long promotion for a new wireless music download partnership between the coffee chain and Apple iTunes.

Langers Juice Co. is pushing an on-pack sweepstakes tied to the DVD release of “Naruto The Movie: Ninja Clash in the Land of Snow.”

The National Retail Federation is predicting that holiday sales will rise 4% this year to $474.5 billion.

In the latest major acquisition announcement to rock the industry Yahoo revealed that it will acquire BlueLithium for roughly $300 million in cash. Yahoo said its purchase of the three-year-old company will allow it to accelerate its…

B2B search marketers keep close watch of their competition’s activities. That, of course, is obvious. But a new study released by Business.com takes a closer look into the details and finds that though these search marketers…

According to a recent study done by Forrester for RevenueScience, behavioral targeting advertising efforts are better for reaching online consumers than contextual advertising.