America has always been reluctant to embrace the world of soccer, but recent findings by Nielsen//NetRatings seem to indicate a possible change in this trend. The official World Cup site, FIFAWorldcup.com, saw 149% growth in…

Up until recently, image-based spam was all-but defeated. Anti-spam filters figured out how to detect those messages by utilizing mathematical formulas and unique signatures that software used to flag them, but with new…

There is a search engine based in Pasadena, California called Snap.com with a stated desire to become “The other way to Search”. All it takes is a click and a search or two to see how Snap.com is a true alternative to the norms of…

New York, NY – June 2006 – AdValiant, Inc, a leader in online interactive media, advertising and technology, today announced that Mr. David Shteif has joined as its Director of Business Development to oversee all development, service…

* interview with one of the originators of the lead generation model on the internet
* find out how online lead generation has changed since it started
* learn what new models are coming into lead generation

At some point last year, I realized just how little I knew about the Internet. I had lived in a world that dealt originally with email advertising in newsletters to registration paths. I grew up, if you will, in a time where search had yet to prove

This week’s Digital Trends explores the phenomenon known as the Long Tail, a phrase and now book by Wired editor-in-chief Chris Anderson, first published as an article for the magazine he heads in October 2004. Part 1 of…

While studying the creatives of competitors throughout my years in the paid search industry, as any self-respecting SEM should, too often have I witnessed the same thing: It seems as though countless search engine advertisers use the same…

A Century 21 Real Estate sweepstakes drew 125,000 this past spring and the eight finalists are set to gather next week in a competition for the grand prize.

The hefty revenue increases many marketing agencies have posted in the past three years have begun to filter through the ranks, finding their way into