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  • Subway Promotes Fitness with Push.tv

    Subway Restaurants are pushing fitness through a partnership with Push.tv and an online sweepstakes for a chance to win a fitness getaway.

  • Fox’s ‘Waitress’ Film Serves up Mother’s Day Promo

    Fox Searchlight Pictures is teaming up with theaters nationwide to give mothers a sweet treat on their special day

  • Western Union Incents Business for Mother’s Day

    The Western Union Co. is offering a number of incentives to boost business during Mother’s Day.

  • Designs on NASCAR

    Holiday Inn is on its second lap with NASCAR. The hotel chain is about to launch an online contest inviting racing fans to redesign the paint job on driver

  • A Ticking Bomb

    Disaster doesn’t only happen in guerrilla marketing.
    Promotional products manufactured in a hazardous manner can also lead to serious mishaps — like the recent death of a four-year old who died from lead poisoning after eating a charm bracelet Reebok gave out as a premium.

  • Offensive Content Pervades Blogosphere

    According to ScanSafe’s monthly Global Threat Report for March 2007, up to 80% of all blogs on the Web contain offensive content, which includes adult language and porn. Six percent of all blogs host malware.

  • LEADPOINT ANNOUNCES RECORD NUMBER OF

    While Many in the Lending Industry Face Hard Times, the LeadPoint Marketplace Shows That Consumer Demand for Mortgage Products Remains High

  • Mediawhiz Affiliate Network Filinet Enhances Services

    NEW YORK, NY and PLANTATION, FL, April 25, 2007 – MediaWhiz Holdings, Inc. (MediaWhiz), a leading provider of performance-based online marketing services, today

  • Ad:Tech SF 2007 – The Tipping Point?

    There is something strangely familiar but uniquely different about this Ad:Tech. Others have had thousands of attendees, long lines for registration,Casale’s trademark red bags, booth babes, free beer, all fueled by an almost tangible energy where quiet conversation and standing room are in short supply.

  • The Many Faces of Internet Advertising – An Ad:Tech SF Commentary

    By now, you’ve spent one if not two days deep in meetings while trying to squeeze in some time to roam an exhibit hall the size of some commercial farms, a floor space that should have airport style carts to take you from row to row. During this time, you’ve met those you know, those you didn’t know, and those you wish you didn’t have to know.