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Air Support
On the marketing food chain, dancing inflatables (or wacky waving inflatable arm-flailing tubes, for you Family Guy fans) are pretty far down toward the
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Riding the Changes
Here in my adopted home of Chicago, long-standing traditions are facing change. Not only are both ball clubs given a good chance to get into the playoffs,
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Agencies
RadioShack Names Applbaum as CMO
RadioShack Corp. has named Lee Applbaum as executive vice president and chief marketing officer. The post took effect yesterday
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Agencies
Chiquita Runs Rewards for Fresh Products Purchases
Chiquita Brands International, Inc. is pushing its fresh produce with a rewards program that gives consumers points for purchases they can apply toward weekly auctions or charities of their choice
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Agencies
Mars Hires VP/Retail Channel Marketing Director
Shopper marketing agency Mars Advertising has named Timothy Goeglein as vice president and retail channel marketing director, a new position, in the Cincinnati office
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Burger King Supports Election with Social Media
In 2004, Burger King used celebrity ads featuring Snoop Dogg, Michelle Branch and P. Diddy to encourage fans and diners to go to the polls
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Agencies
Doritos Offers $1 Million for Homemade Super Bowl Ad
Frito-Lay’s Doritos brand is once again turning to consumer-generated content for its Super Bowl advertising effort
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Google Chrome Was More Popular Back Then
Now that much of the dust has settled, it seems that Google Chrome’s initial charm has worn off a bit.
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Google Challenged by Baidu In Asia
It’s no secret that Google is the undisputed king of search in the states, as well as in many other markets worldwide.
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eBay is Top Paid Search Term
Hitwise recently reported the top search terms for the month of August in the U.S. “eBay” and “eBay.com” were the top two search terms.
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