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Search Engine Marketers to See Big Holiday Season

According to DoubleClick’s affiliate network arm, Performics, online marketers could be in for a huge holiday season. This is assuming that a general rule remains true to form.

Local Search’s Growth Bolstered by Google, Yahoo

According to recent figures released by comScore Networks, local search is continuing its ascent. The study for the month of July found that about 109 million people in the U.S., or about 63% of the American online population, performed local...

Spammers Go Old School and Geeky, IM Attacks Increase

According to a recent report released by IT security firm Sophos, September was both good and bad for the battle against spam. The upside was the fact that the overall ratio of infected e-mail was at an all-time low of 0.33%, or just...

Online Gambling Goes Bust in the U.S.

After the House of Representatives and the Senate approved the Safe Port Act on Saturday, a bill that includes the barring of U.S. banks and credit card companies from making payments to online gambling sites, the industry all...

CPA Empire Breakaway Fitness Challenge Update

Our contestants made incredible progress during the first week of the challenge. Scott Richter has dropped an amazing 12 pounds since last week and Jenny Frederick lost an outstanding, but not quite as impressive 6...

Future of Internet Advertising

It’s getting almost predictable, but there’s more reaffirming reports about the good health of Internet advertising. According to PricewaterhouseCoopers and the Interactive Advertising Bureau, the first six months of 2006 delivered...

CHECKING OUT THE FLYOVER: CONQUERING THE DIGITAL DIVIDE

Conventional wisdom —a very fallible and flexible thing these days— maintains that culture comes out of places like Los Angeles and New York City. Since the tech boom of the 90s, those epicenters of influence have shifted to include the...

Pay Per Call and Local Services

Earlier this week, MediaPost ran an article written by Gord Hotchkiss, president of search engine marketing company Enquiro, on the pay per call market that focused on a pay per call advertiser Radiator.com and pay per call...

Hot Transfer – Pay per Call and Lead Generation

Pay per call reminds me in many ways of online video. It’s an area that shows tremendous growth and promise, but at the same time is so broad and has so many applications that wrapping one’s mind around it is difficult. There isn’t...