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  • FSG Ropes Professional Bull Riders Deal

    Fenway Sports Group lassoed Professional Bull Riders, Inc. in a four-year deal unveiled last week as that sport’s exclusive sponsorship sales agency.

  • US Online Video Viewers Watch 34 Percent More Videos

    In November 2008, U.S. Internet users saw nearly 12.7 billion online videos, reflecting a 34 percent increase compared to the same month during the previous year, according to comScore Video Metrix.

  • Italy Sees Dramatic Decline in Internet Users

    Nielsen Online recently released its monthly count of active Internet users around the globe for October.

  • Google Wins November

    Google claimed yet another search victory in November 2008 when it handled 64.1 percent of all searches in the U.S., according to Nielsen Online.

  • Firefox Passes 20 Percent, IE Continues to Shed

    According to the most recent Net Applications figures, Mozilla’s Firefox Web browser has cracked the 20 percent mark in terms of worldwide market share last month

  • LinkValu Affiliate Network Announces Debra Rabin

    Mission Viejo, California, January 7, 2009 – LinkValu Affiliate Network, a division of Spectrum eCommerce announced that Debra Rabin, previously Senior Business Development Specialist with the network through mid-2008…

  • What If Acquisitions – Meebo and Facebook

    One expects many things from the Wall Street Journal, but reporting on new web sites before they become mainstream is not among them. Yet, it was through an article in the WSJ Online that led me to a site which has become an…

  • Best Ad Ever?

    Those that saw our “You Give Leads A Bad Name” presentation will know that one of our favorite topics to cover outside of (the lengthier and more time consuming) strategy / analysis pieces are more observational in nature.

  • Starbucks Puts a Focus on Tea

    Starbucks is innovating again, looking to attract more tea drinkers with what it is billing as a 15-minute tea break.

  • Dole Uses Blogs and Parties to Promote Fruit Parfaits

    For Dole Foods, the standard way to promote its Fruit Parfaits would have been to push out a national FSI and maybe deploy some in-store materials. But