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  • Discovery Health.com Adds Interactive Medical Features

    The health and wellness channel, Discovery Health, is prescribing interactive Web elements for its popular medical TV series aiming at boosting viewer interest.

  • Can Honda Build an Emotional Bond With Documentary Films?

    During an economic malaise when buying new cars is the last thing on consumers’ lists, Honda has concocted a trio of impressionistic short-form Web documentaries

  • Promotion Stunt Leads to Bookstore

    People wandering Amsterdam’s main shopping area last fall came across a ribbon winding through the city. The ribbon turned out to be a 650-foot-long bookmark

  • May I Interest You in Dessert?

    You’ve just launched your product’s first Affiliate Marketing program. Congratulations!

  • 2009 AzoogleAds Publisher Challenge Party At The Playboy Mansion!

    Given to the TOP 25 Publishers as quantified by the “Challenge” criteria below. AzoogleAds is throwing an all-expense paid party at the Playboy Mansion, yes THE Playboy Mansion, in Holmby Hills, CA.

  • The Future of the Flog

    When we came back from Affiliate Summit, we found ourselves fixated on one of the takeaways that we wrote about upon our return – this notion that part of performance marketing has entered into a race to the bottom.

  • The Continuity Conundrum

    Without a doubt, the flog qualifies as the unexpected eighth wonder of the advertising world – a slightly refreshed take on the classic MLM page of rambling text in the first person promising claims that people doubt but…

  • Display Ad Prices Plummet: Huge Opportunity To Buy!

    Remnant display prices for a long time have just been totally out of hand. Fortunately the recession has brought these prices down back to more of a realistic level, half of what it was in Q4 of 2007 compared to what it is was in Q4 2008.

  • Spam Resurrection in 2008

    If you received 45,000 spam messages in 2008, you’re an average unprotected user, according to Google, which drew its data from the Postini Message Security network.

  • Retailers Look to Expand Video, Cut Podcasts

    Tight times call for drastic measures for online retailers. To many, this will mean cutting less necessary marketing tools and spending more on ones that are worthy of investment.