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News, the Broken Variety: Ooooo

This episode of Broken News is brought to you by our trusted industry insider, Cauldron Larynx and Jeezy Villbase. Cauldron utilizes deep knowledge, deeper skills and deepest relationships to make up the most breaking and relevant news in the Affiliate Marketing sector.

Class Acts

A strange thing happened earlier this week for those running ringtone offers. Affiliates everywhere logged in, and their brows furrowed. Their previous night's numbers didn't look quite right. They checked their...

The Beginning of the End for Incentive Marketing

After ValueClick disclosed an inquiry into their lead generation practices by the FTC announcement stemming from the company's incentive marketing campaigns, it was only a matter of time before changes would start to make...

Top Web Properties in May

May was a month that included the beginning of the summer movie season, Mother's Day, and the start of major political debates. According to comScore Media Matrix this meant that May 2007 was a good one for movie information...

Hooray for Online Video Ads

According to a report titled "Frames of Reference: Online Video Advertising, Content and Consumer Behavior," online video ads seem to be making good on its promise of good returns.

MySpace Will Enter E-Commerce Game With eBay?

CEO and cofounder of the social networking giant MySpace, Chris DeWolfe, said firmly that "We will at some point offer user-generated e-commerce transactions. So if you're on your site and you have a line of T-shirts you have...

The Way Men Would Do It

Maxim Magazine is hardly a revered source of statistics and information for online marketers, but that didn't stop them from commissioning a study analyzing men's media tendencies. Hall & Partners conducted the study...

iLegal – Balancing Your Contracts

I’ve advised this before, but it’s worth saying again; whether you’re a large or small organization, a multi-division company or a solo affiliate, you must read and understand all of the contracts you sign.

iMedia Holdings Undergoes Name Change

June 19, 2007: iMedia Holdings, Inc., a privately held corporation consisting of Internet Advertising Group (IAG), Internet Media Affiliates (IMA), College EducationWeekly and LeadGen Media has changed its corporate name to IAG Interactive, Inc.

Broken News: Statistical Phenomenon

This episode of Broken News is brought to you by our trusted industry insider, Cauldron Larynx. Cauldron utilizes deep knowledge, deeper skills and deepest relationships to make up the most breaking and relevant news in the Affiliate Marketing sector.