It’s a great time to be in online marketing. Spending is booming, old and new firms are innovating, and just about everyone is making money. But despite the good vibes and rosy analyst projections, the CPA and affiliate industry faces...
Green is quickly becoming a very important color for search engines. And no, this does not concern cash.
A four-year study conducted by the Online Publishers Association (OPA) indicates that Internet users in the U.S. spend almost half of their time online viewing content. The study also found that users are spending less time on...
comScore recently released its first report detailing the top Web properties and the top gaining Web properties in Japan for the month of June. The figures took into account all unique visitors age 15 and over who browsed the Internet...
Mozilla’s Firefox browser has been gaining popularity over the past few years, but its success has not satisfied its developers. For Firefox 3.0, Mozilla hopes to develop two defenses against dangerous Web sites for Firefox users.
Over the course of several years, we've talked many times about the mortgage lead generation market. As the fuel for much of that growth, the subprime lending market, which collapses at unprecedented speeds, the mortgage lead...
Samsung is once again searching across the globe for mobile phone users to be Olympic torch bearers during the run-up to the 2008 summer games in Beijing.
Search engines have essentially become guides for living life for many people all over the world. They might help find a Web site, or an image, or shed some light on "how to" do just about anything imaginable. Two people at Hitwise...
For the past four, perhaps five years, the mortgage vertical has generated more leads and ultimately more revenue than any other. That could change this year as the mortgage market undergoes its biggest correction...
In February of 2006, University of Phoenix shook up the lead generation space by forming an exclusive partnership with Advertising.com. This meant that any company that produced leads or wanted to produce leads...
