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  • More Than Meets The

    In a few days time, though we don’t know what to make of it, but everyone keeps talking about, Apple iPad will officially go on sale. When first announced, pundits, consumers, analysts, etc. didn’t know what…

  • Unlikely Partners – ObamaCare and Performance Marketing

    Marketers have a long history of leveraging current events and looking towards current events and government related action, including changes in legislation as source for marketing…

  • ‘You/Your’ is Most Popular Subject Line Term for Marketers

    According to Experian, the top e-mail subject lines reveal serious attempts by marketers to get personal with their recipients.

  • Consumers Want to Browse Internet, E-Mail Via iPad

    The iPad is probably the most buzzed-about gadget these days, but what do consumers want to use the somewhat ambiguous device for? Despite the talk about the iPad being an e-reader star, the answer seems to be rather plain, according to comScore

  • Social Media is Addicting but will it Replace Traditional News Sources?

    According to some research conducted by Retrevo, social media may be more addicting than most of us realized. It also has a firm foothold in our morning news consuming habits, but does that mean traditional news sources should be worrying? Maybe not.

  • The World Loves Social Networking More Than Ever

    According to the latest figures from Nielsen, the average Web user from a list of 10 countries spent 5:27:33 (hh:mm:ss) on social networks in February, which marked an increase of more than two hours from the same month last year.

  • Top 5 Most Important Things About Taking Call Transfers

    Have you thought about accepting call transfer leads? Have you been pitched them recently but are unsure how to best accept them in and organized fashion?

  • An Epic Deal

    In news that we will continue to talk about for months ahead, the parent company to Azoogle Ads, Epic Advertising, announced a merger with Connexus…

  • Feeling Blue

    You wouldn’t have to have read our piece last week on CPA Networks to know that they not only play a vital role in the performance marketing ecosystem, but that they…

  • Is Telemarketing the New Old Thing?

    As I was walking around this past Affiliate Summit, I couldn’t help but notice companies looking to buy call center generated leads.