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The Two Faces of Quality Score
When Google first introduced the quality score, they went to beyond normal lengths, for Google that is, to explain the rationale behind the release, even informing advertisers in advance. Subsequent quality score…
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And The Results Are In
A few weeks ago we talked about how the beginning of July marks one of several important dates for those who track financial performance, and this past week, the public companies in our sector report their second quarter…
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iLegal – COPA Invalidated by Appeals Court
This week, the 3rd U.S. Circuit Court of Appeals upheld a 2007 lower-court decision that the Child Online Protection Act (COPA) violated the First Amendment.
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Clickbooth.com The First to Go Above and Beyond with Top Notch Industry Experts
Affiliate managers are a dime a dozen, at Clickbooth my team is made up of Affiliate Strategists,” stated Erin O’grady, Director of Affiliate Publishing at Clickbooth. Each strategist, while an expert on the industry as a whole, is also highly trained on …
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Neverblue Announces Formation of Board of Advisors
Neverblue Media Incorporated, a premier lead generation network, announced today the formation of its Board of Advisors comprised of the company’s four co-founders.
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Adknowledge Social Advertising Reaches 10 Billion Monthly Ad Impressions
Adknowledge’s Social Advertising division, Cubics.com, has announced that it is now serving more than 10 billion ad impressions per month on social networks such as Facebook, Myspace & Bebo.
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Crown Royal Star Cabbie Supports Safe Drinking
When Indianapolis bar patrons call for taxis for safety’s sake tonight, the cabbie could be NASCAR star Jamie McMurray in a replica of his signature stock car.
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Agencies
Geico Caveman Hits the Bars
Even cavemen need to get out on the town now and then. So insurance provider Geico is taking its trademark Neanderthals out dancing, via an interactive promo campaign running on the Ecast in-bar jukebox network
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Agencies
Pepsi Honors DJ Culture in August
Beverage retailer Pepsi-Cola North America will get its DJs in motion in August with a “Month in the Mix” series of live concert events celebrating hip-hop culture.
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AOL Launches WalletPop.com
AOL seems to be finding success in launching sites that do not have the letters “AOL” in their names.
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