Throughout all of the ups and downs of 2009 and 2010, one piece of the performance marketing puzzle has kept chugging along, almost enjoying its under the radar status, co-reg. It’s a world of…

Whenever I hear the word “midterm”, I can’t help but associate it with the college exam schedule. You start a course, and then about halfway through it, you get a test. It’s an important test. Not quite…

Headlines from the industry.
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E-mail marketing and company websites are the most used marketing channels, and e-mail marketing takes up nearly half of marketers’ time, according to a study from Lyris, an online marketing company.

According to Millennial Media’s U.S. Scorecard for Mobile Advertising Reach and Targeting (S.M.A.R.T.) report for September, six verticals saw triple-digit year-over-year growth in mobile advertising revenue.

According to Google ThinkHoliday, nearly half of consumers have already made holiday purchases as of Oct. 5, with half of consumers researching/shopping early to get ahead of the rush.

According to various sources, Android smart phones are surging in the U.S., while RIM and its BlackBerry devices are falling down the rankings.

BlueGlass Interactive (www.blueglass.com), known as
one of the fastest growing online marketing agencies, is announcing the launch of their newest innovative marketing tool, CopyPress — platform for search optimization.

New York, NY – October 20, 2010 – Webair (www.webair.com), an industry leader in managed hosting solutions, announces they are working with EFT Energy, Inc. to better manage energy consumption.

Hagai Schechter is the CEO of Fraudlogix, an innovative affiliate-fraud prevention company with offices in Florida and Israel. The company is on the cutting edge of the industry, so we decided to hear his story and see what he thinks about how affiliate fraud is affecting the industry and the opportunity its downfall might present.