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An Unlikely Source of Inspiration
People who move to New York City do so for the same types of reasons that compel people to move to any other city, generally a combination of love, work, school, family, or longing. When it…
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interclick Appoints Industry Executives to Expand Boards
interclick inc. (Nasdaq:ICLK) announced today the appointment of Bill Wise, current CEO of MediaBank and former DoubleClick, Right Media and Yahoo executive,
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Advertise.com Expands Advertisers’ Options for Engaging Consumers with its Email Content Network (ECN)
Advertisers can reach millions of new opted-in consumers
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Android Continues to Surge and Overtakes iPhone, Teens Send Lots of Text Messages
According to the latest figure from comScore, Google’s Android devices have finally leapfrogged over Apple’s iPhone smart phones in the U.S.
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Internet Ad Spending Rises 7.7%
According to the latest numbers from Kantar Media, overall ad spending in the U.S. grew 6.4 percent during the first nine months of 2010, with the Internet sector seeing even bigger growth in that stretch.
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Retail Search Advertisers Saw Return on Ad Spending Rise 25% in the 2010 Holiday Season
Kenshoo, a search marketing and online advertising company, recently released its “Kenshoo 2010 Online Retail Holiday Shopping Report,” which includes a good number of findings.
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Advertisers Should Boost Paid Search Budgets by 15-20% in 2011
If you’re looking for quick, hard-and-fast guidance regarding your paid search budget in 2011, how about this: increase it by 15-20 percent. That recommendation comes from Covario, a search marketing firm.
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The Summit
This week marked more than just the second week of the new year. With it came a reason not to fully lament the new year, Affiliate Summit West. It is hard not attend the show, especially in years where the trifecta of events takes…
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The Magic of the Feed and the Follow
With a stack of business cards in tow, besides sending follow-up emails, one of the next steps for those coming back from a tradeshow, e.g., the just completed Affiliate Summit West, will be to figure out where to add this person…
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The Week in Review
Headlines from the industry.
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